bradenjohnston

iphonedemovideo
2012-12-03 02:43:56 (UTC)

Interchangeable App Demo Video for iPhone and Android

App creators and companies may at first be apprehensive about creating an app demo video for their application. This may be due to the fact that there are two large markets for apps – the App Store, which is solely for Apple products like the iPhone and the iPad, and the Android Market, which caters to Droid devices. Creating an app for both markets would be an expensive investment and one that companies may not believe will pay off in the long run. However, there are plenty of reasons why a company should create a demo video for an app and one of the largest reasons is because the right company can create a video that works for both markets.

Companies can create an app from a previously designed interactive iPhone app template, but that does not mean that the video will be cookie cutter – rather, the template can be adjusted and customized according to the app company’s needs and preferences. The video’s soundtrack, screenshots, and animation can be adjusted, as well as its logos, URLs and internal video.

When a company begins the process of creating an app video, it must first choose a template that has completely customizable elements. These templates are specific to the device it will be shown on, so customers can first choose the device they’d most like to show the video on and from there they can have elements changed for other devices. It may seem like enough to create a video for the iPhone and leave it at that, but there is a large market on the web and for Android products. It would be valuable to create an initial video then tweak it for different markets. This will increase the amount of exposure and possible customers by including the video on all markets.

If an app was created using an interactive iPhone app template, it can be switched to an Android app template without much issue. Animation simply has to be adjusted for the targeted market. Videos can also be corrected for web applications, thus making an investment in an app demo video worthwhile as it can work on all platforms.

Work with a talented company that creates promotional videos for apps, such as Downshift Interactive. This company can create app videos for Apple products and Android markets, in addition to the web. Include custom animation or internal video to create a demo video that will draw customers. Visit www.downshiftinteractive.com to view available templates.




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